Zero-rated websites are web pages or platforms that are exempt from the usual data charges. This means that users can access these websites without worrying about their data limits or incurring additional costs. Zero-rating is often used by ISPs and mobile network operators to promote specific content, encourage user engagement, or offer free access to essential services.
: During the COVID-19 pandemic, Zong made the official World Health Organization (WHO) and National Disaster Management Authority (NDMA) websites free to access for all its subscribers. Social Media & News : zero-rated websites pakistan
However, accessing any other website or downloading media triggers normal data charges. Zero-rated websites are web pages or platforms that
In Pakistan, zero-rating is primarily implemented by major operators like Jazz, Zong, Telenor, and Ufone. These operators partner with specific content providers to exempt their traffic from data caps. For example, during critical periods like the COVID-19 pandemic, the Pakistan Telecommunication Authority (PTA) directed operators to zero-rate health-related websites and government portals to ensure the public had free access to vital information. List of Zero-Rated Websites and Services : During the COVID-19 pandemic, Zong made the
Most Pakistani MNOs offer "social packs" that zero-rate platforms like . For a nominal daily or weekly fee (e.g., PKR 5–10 per day), users can browse, message, and share on these apps without consuming their primary data allowance.
: Use specific sites even with zero balance.